MLM’s over the top earnings claims sent to FTC for possible enforcement

Nutrition & Life

The firm, which does business as Vyvo, Inc., lists corporate locations in both Santa Clara, CA as well as Dublin, Ireland.  The company sells a variety of wearable devices as well as dietary supplements.

According to a decision registered by the Direct Selling Self Regulatory Council, a program run by BBB National Programs, the company was making a number of non compliant earnings claims associated with its business opportunity.  Like other such advertising programs administered by the organization, if a company fails to respond the complaint is forwarded on to the relevant federal agency, either FDA or FTC, for possible enforcement action.

Claims for ‘career-level’ income

Vyvo does prominently list FDA-type disclaimers on its products page, saying that neither the medical devices nor the supplements are intended to diagnose, treat, prevent or cure any illness.  The company goes on to state that, “VYVO does not make any claim that its products prevent or cure COVID-19 or the coronavirus, and any claims that they do are a violation of our Company policies and are prohibited.”​ This seems to be an attempt to distance itself from any exorbitant claims made by distributors on their own account, which is a risk for all MLMs active in the space.

However, Vyvo continued to feature non compliant earnings claims, according to the DSSRC action. They included:

“Tired of the 9 to 5 grind? Tired of sitting in traffic every morning at 8am? Tired of your boss??? Dm me now /WhatsApp:+1(312-270-1273) to link up with ($1,800) in 3 days for more details on how to build a residual income!!!!“

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